Creating a stronger brand presence around an established brand in the automotive sales marketplace.

CLIENT:

Cornerstone Auto

branding / marketing materials / website / signage / environmental / tradeshow / brand guidelines / social media / instore signage

Blue Tricycle was tasked with creating a stronger brand presence around an established brand in the automotive sales marketplace.

The ongoing brand strengthening centers around using a better use of the cornerstone branded colors and graphical treatment. Also working to create new programs for their service and customer service departments thru consistency and dynamic lifestyle imagery that tells the Cornerstone story.

Building visibility using Cornerstones greatest assets…their customers. Thru web videos and cable :30 spots, Cornerstone was able to tell their story thru the “Cornerstone Stories” series.