Re-branding and new voice for a retail construction company eyeing growth.



 branding & identity / marketing materials / signage / tradeshow / digital media

Thomas Grace had a solid reputation, but they were struggling internally and externally standing out against their competitors in a regionally saturated market. We partnered with Thomas Grace to dig deep and find their unique voice, create a strong brand that would stand out and be recognizable and memorable.

Along with a content strategy session to align team, Thomas-Grace Construction was able to build an internal/external tone and messaging that connect with their primary audiences. Brand Positioning that came out of strategy session including their new tagline, “Handle Every Project with Grace. Thomas | Grace”.